-Sweden, French-speaking Belgium and Botswana join the chase-

Stockholm, Brussels, Gaborone, 19th March 2024: Content powerhouse Banijay Entertainment today announces adrenaline-fuelled factual reality thriller Hunted is set to debut in three new markets. The hit format has been commissioned in Sweden, where Meter/Jarowskij will produce for Kanal 5 and Max; in French-speaking Belgium, with Banijay Belgium producing for RTL-TVI; and Botswana, where Banijay Rights has struck a deal with local partner Botswana Ignite.   

Banijay Entertainment’s Hunted sees civilians and celebrities put to the test, as they become fugitives on the run, attempting to evade elite trackers—including ex-military, intelligence, and cyber experts—to win a cash prize. As the pressure mounts, one question remains: can they truly disappear?  

Created by Banijay UK’s Shine TV, the format continues to thrive globally and is now adapted in 12 markets to date. It remains a long-running success in the UK, where Channel 4 recently announced two further series, and the Netherlands, where the celebrity edition is currently delivering 36.6% market share among key younger demographics. The Dutch creatives at SimpelZodiak are also behind spin-off Hunted into the Wild, which takes the format out into an inhospitable landscape.

Lucas Green, Chief Content Officer, Operations at Banijay Entertainment says: “Hunted is the original, and most intense, fugitive format, and one that consistently delivers stellar ratings. It’s the ultimate game of cat and mouse, blending real-world tactics, immense pressure, and high-stakes storytelling. As we expand into new territories, the authenticity and adrenaline-fuelled suspense, along with a proven track record in the ability to draw both linear and streamer audiences, make this an unrivalled format.”

Hunted is among Banijay Entertainment’s globally-renowned travelling hits, alongside The Summit, The Fifty, and Good Luck Guys, as well as iconic superbrands like Big Brother and MasterChef. High-profile streamer launches include Bear Hunt (Netflix), as well as new projects like Game of Chairs, Football Island, Dates on Stage and AI Love You.